Dear CBODN members,
The top reasons members are likely to remain affiliated with CBODN are:
The top reasons members are likely to remain affiliated with CBODN are:
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professional & career growth
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collegial connections & networking
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making an impact on or a contribution to the field of OD
This "Top 3" list emerged from a discussion group of CBODN leaders, volunteers, and members. It is consonant with research findings from a study published by American Society of Association Executives. CBODN leadership is committed to helping our members attain these objectives more fully.
Board members and a few active volunteers gathered for a midyear retreat aimed at enhancing the value of CBODN for our members. We worked together on a Saturday during our most recent snowfall to generate many exciting new ideas, access some new energy, and remember some fundamentals. We were guided by research and recommendations from CGG, our professional association management firm. Our action planning centered on three broad commitment areas:
Member Engagement: reaching out better to new/renewing members, inactive members, and active non-members; hosting regular free receptions to "Learn More About CBODN's Value"; clarifying pathways to volunteer opportunities and pursuing pro bono community OD projects happy hours and webinars included with membership; strengthening our member renewal process, member survey, and transparent communication with members.
Richer Resources and Content: providing members with better access to more practical OD resources and tools (e.g., white papers, articles, case studies, research, interviews, tools and models) and ensuring that members have an opportunity to showcase their expertise and contribute to the resource pool. Our intent is to expand beyond events and programs.
Outreach Beyond the OD Community: advocating for and educating about the value and practice of OD to non-OD organizations. The intent here is two-fold. First, we hope to increase understanding and appreciation about what OD as a field has to offer and the impact OD can have. Second, we want to create a space where OD practitioners can connect with potential clients and employers. One strategy we will explore is an OD Summit.
These are three areas where the board has made commitments. Each one has much more detail around it and these are in addition to the objectives already included in our annual plan. These objectives grew out of collaborative work among the board, CGG, and some committed members. If you have an affinity for one in particular, please contact me and I will work to connect you with the right point of contact. This retreat was only a starting point. We will seek further input and are open to additional suggestions. We invite you to get involved with whatever you have the most energy around. We are a volunteer-led member-driven organization. We need member participation.
Thanks to our members who stayed with the board on Saturday, even as the snow fell, to offer ideas and input: Kris Barney, Katherine Coles, Sandy Robinson, Stephan Dix, and Steve Chaplain. I know there were several others who wanted to attend but had other commitments or were prevented from travel due to weather. No worries. There will be other upcoming opportunities.
I would also like to welcome a new board member. Mike May was voted in to the role of Marketing Co-Chair and will play a key leadership role as we move forward. Welcome!
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